Technology

The Future of eCommerce Business

M obile apps have already penetrated every sphere of our lives and every imaginable business niche. Naturally, the appeal of mobile apps for its market potential cannot fade away anytime soon, at least until another great technology can replace mobile apps. But surprisingly, only a handful of apps in every niche really become successful and only a handful of apps across all niches really make it a phenomenal success. So, what about the failure of other apps? What are the key factors responsible for the failure of millions of apps? Well, apart from the ill-conceived app idea and development and design flaws many apps simply fail because of their pre-launch and post-launch shortcomings.

I cannot give you the formula for success, but I can give you the formula for failure. It is: Try to please everybody.
– Herbert Bayard Swope

Since most of us spend a considerable portion of our daily time on mobile apps and since they have a plethora of options for every app niche, knowing their specific needs, priorities, preferences, and expectations become very crucial for app marketers. This is why every app must conduct elaborate market research before starting with an app project. Even while the app is ready for launch, you need to make a launch plan based upon the most suitable channels and marketing message for your target audience.

Missing On A Pre-Launch Campaign

A vast majority of the app marketers mainly concentrate on the post-launch app marketing techniques and measures while completely missing on the pre-launch campaign. This prevents the app to create buzz and hype just around the time when the app is launched. As and when you launch the app, already a considerable number of people should expectantly look forward to your app and this requires long-drawn marketing efforts leading up to the app launch event. To create pre-launch buzz and hype about the app a mobile app development company has an array of marketing options like social media campaign, search engine ads, video ads, email campaigns, etc. Apart from online options, you can also reach out to the wider audience with traditional marketing options like outdoor ads, print ads, media ads, and promotional events.

Just as a retail business in real life is remembered not just for its product offerings but also because of its services, support, and customer-friendliness, an app that offers a helpful customer support system for its valued users enjoy more traction and engagement than other apps. Great brands all over the globe enjoy appreciation and popularity because of their customer-friendly support and services.

Author

admin

Comments (9)

  1. online casinos that take paypal
    November 22, 2021

    […] casino virtual jugar por diversion […]

  2. viagra 50mg price costco
    December 9, 2021

    […] canadian viagra 100mg […]

  3. buy cialis pills
    December 10, 2021

    […] cialis 40 mg for sale […]

  4. cialis jelly | buy cialis jelly | cheap cialis jelly 20mg onl
    December 18, 2021

    […] id 5mg of cialis harmful […]

  5. viagra dosage 25 mg
    December 19, 2021

    […] viagra pfizer 100 mg online […]

  6. when will there be a generic cialis
    January 15, 2022

    […] female cialis […]

  7. order viagra online overnight delivery
    January 17, 2022

    […] buy jelly viagra online […]

  8. cobra 130 mg sildenafil 6 tablet
    January 20, 2022

    […] sildenafil citrate tablets ip 100mg […]

  9. viagra 100 mg prices in canada
    January 25, 2022

    […] stats on military cost of transgender vs viagra […]

Leave a comment

Your email address will not be published.